Wednesday, September 2, 2020

Political Sensibilities of Milk and Philadelphia( movies) Essay

Political Sensibilities of Milk and Philadelphia( motion pictures) - Essay Example Nonetheless, note that the film Philadelphia has more effect than Milk the extent that raising political affectability on matter of homosexuality is concerned. Milk is about the most recent eight years of Harvey Milk’s life. Harvey Milk was a gay dissident as well as the main transparently gay man to be chosen into a significant open office in America (Charity, 2008). Then again, Philadelphia is about the life of Andrew Beckett, a gay legal advisor, who in the wake of contracting Aids is being hooded out of the law office he provides legal counsel in (Perry, 2001). This film continues to outline the fundamental human rights and the necessities of Andrew, his experience of distance and powerlessness. It is anyway vital that however Philadelphia influences the point of view of numerous Americans on matter of homosexuality it doesn't do it all the more enthusiastically as Milk. Milk and Philadelphia put gay topic into standard America, despite the fact that this subject was a no-no in 1990s when they were both discharged. As I would see it, the film Milk changed the point of view of dominant part of Americans toward the gay populace. In 1970s for example, gay individuals appreciated lesser freedom that the remainder of the populace which isn't the situation today civility of movies like Milk and Philadelphia and gay right activists exercises. To greater part of American, homosexuality wasn't right and shameless and in this manner as they would like to think unsuitable to them. Milk has a major effect on our political view most definitely. It likewise forces us to give close consideration to the gay populace and their privileges. While it is absolutely difficult to consummately comprehend somebody who doesn't originate from your own experience, and particularly with regards to issues of sexuality, individuals can nearly encounter it for a concise length through the reasonable visual of movies. Movies give individuals the knowledge they have to

Saturday, August 22, 2020

Free Essays on Jesus’ Practices In The Business World

One may feel that it would nearly be difficult to follow Jesus’ rehearses these days. There couldn’t potentially be whatever Jesus educated more than 2,000 years back that could be applied in the business world. This is false. There are a few parts of Jesus’ training that are entirely relevant in these cutting edge times. We will look at three separate sections from one of Charles C. Manz’s books, â€Å"The Leadership Wisdom of Jesus: Practical Lessons for Today†, and perceive how they can be utilized in ordinary business. The first is â€Å"Logs Before Specks, or Lead Thyself First†. The accompanying entry was a significant exercise Jesus was attempting to show his adherents on the best way to search inside themselves and not judge others under the steady gaze of we judge ourselves. â€Å"Do not judge, or you also will be judged? For similarly you judge other, you will be judged, and with the measure you use, it will be estimated to you. For what reason do you take a gander at the spot of sawdust in your brother’s eye and give no consideration to the board in your own eye? How might you say to your sibling, ‘Let me remove that spot from your eye,’ when all the time there is a board in your eye? You faker, first remove the board from your own eye, and afterward you will see obviously to expel the bit from your brother’s eye†. (Matthew 7:1-5; New International Version). Regularly we attempt to call attention to other’s deficiencies, their sawdust, when we ourselves have a lot bigger issues, the boards. We are blinded by the delight by tearing down others and demonstrating them their issues, when as a rule our own lives are in critical need of assessment. When we have expelled the boards or issues from our own lives we can viably help other’s take care of their own issues in a mindful and sympathetic manner. We help encourage others to discover the appropriate responses they were searching for by displaying to them that we ourselves must search internally and figure out how to lead ourselves and eventually ... Free Essays on Jesus’ Practices In The Business World Free Essays on Jesus’ Practices In The Business World One may imagine that it would nearly be difficult to follow Jesus’ rehearses these days. There couldn’t perhaps be whatever Jesus instructed more than 2,000 years back that could be applied in the business world. This is false. There are a few parts of Jesus’ instructing that are truly pertinent in these advanced occasions. We will look at three separate sections from one of Charles C. Manz’s books, â€Å"The Leadership Wisdom of Jesus: Practical Lessons for Today†, and perceive how they can be utilized in regular business. The first is â€Å"Logs Before Specks, or Lead Thyself First†. The accompanying section was a significant exercise Jesus was attempting to show his adherents on the best way to search inside themselves and not judge others under the watchful eye of we judge ourselves. â€Å"Do not judge, or you also will be judged? For similarly you judge other, you will be judged, and with the measure you use, it will be estimated to you. For what reason do you take a gander at the bit of sawdust in your brother’s eye and give no consideration to the board in your own eye? How might you say to your sibling, ‘Let me remove that spot from your eye,’ when all the time there is a board in your eye? You wolf in sheep's clothing, first remove the board from your own eye, and afterward you will see obviously to expel the spot from your brother’s eye†. (Matthew 7:1-5; New International Version). Customarily we attempt to bring up other’s weaknesses, their sawd ust, when we ourselves have a lot bigger issues, the boards. We are blinded by the satisfaction by tearing down others and indicating them their issues, when as a rule our own lives are in critical need of assessment. When we have expelled the boards or issues from our own lives we can viably help other’s take care of their own issues in a mindful and merciful manner. We help encourage others to discover the appropriate responses they were searching for by displaying to them that we ourselves must search internally and figure out how to lead ourselves and at last ...

Friday, August 21, 2020

Free Essays on Starbucks

Presentation of the organization Wake up and smell the espresso Starbucks is all over. The US's #1 forte espresso retailer, Starbucks works about 4,000 coffeehouses in an assortment of areas (places of business, strip malls, air terminal terminals, general stores) in somewhere in the range of 20 nations around the world. Starbucks sells espresso beverages and beans, baked goods, and other nourishment things and refreshments, just as cups, coffeemakers, espresso processors, and capacity compartments. The organization likewise offers its beans to eateries, organizations, aircrafts, and lodgings, and it offers mail-request and online indexes. Starbucks has ventured into espresso frozen yogurt (with Dreyer's) and makes Frappuccino, a packaged espresso drink (with PepsiCo). Three Seattle business people began the Starbucks Corporation in 1971. Their prime item was the selling of entire bean espresso in one Seattle store. By 1982, this business had developed massively into five stores selling the espresso beans, a simmering office, and a discount business for nearby eateries. Howard Schultz, an advertiser, was enrolled to be the supervisor of retail and promoting. He carried new plans to the proprietors, yet was turned down. Schultz thus opened his own bistro in 1986 dependent on Italian espresso bistros, selling fermented Starbucks espresso. By 1987, Schultz had extended to three coffeehouses and purchased Starbucks from the first proprietors for $4 million. He changed the name of his coffeehouses from Il Giornale to Starbucks. His goal for the organization was to develop gradually with a strong establishment. He needed to make a first class the board by charming top administrators from other notable companies. For the initial two years, Starbucks misfo rtunes served as overhead and working costs expanded with Starbucks’ extension. Schultz persevered and didn't forfeit long haul respectability and qualities for transient benefit. By 1991, Starbucks’ deals expanded by 84% and the organization was in the clear. Starbucks developed to 26 stor... Free Essays on Starbucks Free Essays on Starbucks Presentation of the organization Wake up and smell the espresso Starbucks is all over. The US's #1 claim to fame espresso retailer, Starbucks works almost 4,000 bistros in an assortment of areas (places of business, strip malls, air terminal terminals, general stores) in exactly 20 nations around the world. Starbucks sells espresso beverages and beans, baked goods, and other nourishment things and drinks, just as cups, coffeemakers, espresso processors, and capacity compartments. The organization likewise offers its beans to eateries, organizations, aircrafts, and inns, and it offers mail-request and online indexes. Starbucks has ventured into espresso frozen yogurt (with Dreyer's) and makes Frappuccino, a packaged espresso drink (with PepsiCo). Three Seattle business visionaries began the Starbucks Corporation in 1971. Their prime item was the selling of entire bean espresso in one Seattle store. By 1982, this business had developed massively into five stores selling the espresso beans, a simmering office, and a discount business for nearby cafés. Howard Schultz, an advertiser, was enlisted to be the chief of retail and showcasing. He carried new plans to the proprietors, yet was turned down. Schultz thus opened his own café in 1986 dependent on Italian espresso bistros, selling fermented Starbucks espresso. By 1987, Schultz had extended to three coffeehouses and purchased Starbucks from the first proprietors for $4 million. He changed the name of his bistros from Il Giornale to Starbucks. His goal for the organization was to develop gradually with a strong establishment. He needed to make a first class the executives by charming top administrators from other notable partnerships. For the initial two years, Starbucks misf ortunes served as overhead and working costs expanded with Starbucks’ extension. Schultz held fast and didn't forfeit long haul honesty and qualities for transient benefit. By 1991, Starbucks’ deals expanded by 84% and the organization was free and clear. Starbucks developed to 26 stor...

Friday, May 29, 2020

Impressive Examples of Project Topics for Business Administration

Project topics for business administration are areas of study that prepare university or college students for roles of management in organizations or companies. The field entails matters to do with the performance of business operations. Project topics for business administration also address issues of proper decision making in business management. Students who have the knowledge of these project topics are well placed to efficiently organize human and other resources within an organization as well as directing business activities towards achieving common goal. There are vast topics that can address matters of business administration around the world. However, the various topics have a common denominator of imparting the right knowledge to the learners to become good managers and administrators in the business field, when they join the working class in the ranks of administration. Students who undertake project topics for business administration often become productive overseers of b usinesses and their operations when they join the business administration league. There are a number of potential fields from which those who pursue project business administration course can draw their project topics. Some of such fields include human resources, finance, accounting, marketing, economics, and logistics. However, this paper discusses some of the topics that can be drawn from the field of human resources. Human resource is one of the areas from which a student pursuing business administration can draw his or her topics from. It generally connotes the organizational functions, which deal with the people and the issues that relate to them like training, performance contracting, compensation, and hiring among others. From this field, one can choose to discuss topics relating to employee empowerment and job satisfaction as discussed below. Employee Empowerment. Employee empowerment is one of the human resources’ topics that a person who pursues business administration course can consider discussing. It generally connotes the process through which employees are given a chance to have input and control over their work. On the same note, it connotes the process through which employees are given the freedom to openly share their ideas and suggestions regarding their work, in particular, and regarding the organization as a whole. It is imperative to note that organizations that empower their employees tend to prosper, as employee empowerment makes the employees to be committed, loyal, and motivated. Such motivations lead to an improvement in their level of productivity. An individual who pursues business administration course can discuss the topic of employee empowerment by delving on how an organization can empower its employees. Job Satisfaction. Job satisfaction generally connotes the extent to which an employee is contented or satisfied with his or her job. To measure the level of job satisfaction, organizations normally conduct surveys, which generally concentrate on the management perceptions, compensation, teamwork, flexibility, and workload among others. It is important note that the intent of any organization to keep its employees happy and to reduce turnover. One of the ways through which organizations achieve this goal is through ensuring job satisfaction. Therefore, job satisfaction is an interesting topic that a student who pursues business administration can consider delving on.

Saturday, May 16, 2020

Essay Detrimental Aspects of Animal Experimentation

An intense and polarizing deliberation concerning the issue of animal experimentation and the utilization in research has been raging for years. This issue often catches newspaper headlines and strikes the heart of the American public. The opinion of advocates of animal research and the opinion of those who oppose it are quite visible in the media. Both sides tirelessly strive in advancing their unique beliefs. So far as this discussion is specifically focused on the attainment of favorable legislation by one side or the other, special interest groups have been formed by both parties in order to sway the legislators and numerous bureaucrats to their desired side. The frequently hostile dispute regarding animal testing has grown since†¦show more content†¦Drug testing is a process in which scientists test artificially constructed chemical complexes on animal test patients in hopes of discovering innovative and essential treatments. Unfortunately, in a majority of instan ces, life-saving medication realization is not the primary focus. Irrespective of the study and on what issue it is concentrated, scientists must have their research trials and procedural methods approved by an Institutional Animal Care and Use Committee before commencing in the testing. Despite there being a large number of Americans favoring animal testing whether because they are misled as to its efficacy, are unaware of the true practices in this field, or simply have no regard for the life of these creatures in the slightest sense, animal testing has many negative aspects. Throughout the world and more specifically in the twenty-first century scientific community, experimental research done through the use of animal subjects has detrimental effects on animals. In addition, the processes tested on animals are not carried out with good moral standards, and the true value of scientific understanding gained from using these species is irrelevant. Animal testing should be prohib ited. Irrelevant of one’s opinion as to the procedural methods utilized in animal testing, the simple fact of the matter isShow MoreRelatedThe Moral Equality Of Animals Vs Humans1428 Words   |  6 PagesThe Moral Equality of Animals vs Humans The discretion between animal versus human equality has been a controversial subject for many years. Philosophers and activists have pushed this matter into debate among the general society in our culture. What exactly is moral equality for animals? Some say it is equal rights to animals, and others say it is equal consideration of the animal. To understand the scope of equality based on rights, one must unfold the determination of a right in itself. Carl CohenRead MoreNew Generations and Ethical Judgements1037 Words   |  4 Pagesthese images as not only unsuitable, but also demand that they not be shown, nor made available to the general public. The role of ethics in art becomes clear here. However, it begs the question, â€Å"should art be evaluated solely on its aesthetic aspects value or should its moral value be included as well?† The answer certainly isn’t black and white. Art is mainly subjective and therefore everyone has different perspectives of what art is and isn’t. The problem that arises as a result of this, isRead MoreGuernica, By Pablo Picasso750 Words   |  3 Pagesafter a vicious bombing by the German and Italian forces during the Spanish Civil War. What followed was a senseless slaughter and bloodshed with the primary focus being the demoralization of the Basque people. The painting depicts suffering people, animals, and buildings wrenched by violence and chaos. On the far left, there is a bull standing over what appears to be a woman grieving over a dead child, held in her arms. On the far right we see a figure entrapped by flames. The shape of his hand suggestsRead MoreIs Animal Testing Bad or Good? 1196 Words   |  5 Pageshuman use. How? Animal testing. Since nearly 500 BC, research and testing on living animals for human purpose has introduced hundreds of new medicinal and cosmetic advances for the human race. While some may see the advantages, others see the concept as just completely inhumane and unnecessary. Why is there such a big divide? The reason, simply, is because of the lack of education on the issue. Being one of the most controversial issues in America today, many people believe animal testing should beRead MoreEssay on African American Femininity: Two sides of a coin1579 Words   |  7 Pagesdisseminated degrading stereotypes o f African women based on the observations they had made abroad. Basing their perceptions of women off of European women’s bodies, these explorers noticed and commented on how African women’s bodies differed in many aspects—these disparities then became justifications for the differential treatment between these two groups of women. Because these African American women didn’t conform to the basic norms of womanhood that the explorers were accustomed to, they were quickRead MoreEthical Judgments in the Arts and Natural Sciences1390 Words   |  6 Pagesplethora of examples that demonstrate the benefits of ethical judgements in order to preserve morality and dignity of the artists themselves. One specific example of this is the usage of animal furs and skins all in the name of a new pair of leather boots and wool sweaters. If not for ethics, the value of animal life would be significantly less, and certain species might even be extinct by now, simply becaus e of â€Å"fashionable† parts of their body. The Asian Elephant is a prime example of this, withRead MoreThe Issue Of Animal Rights Essay2300 Words   |  10 PagesAnimals have the right to equal consideration in regards to their being used for human needs as most people use animals for their own needs on a daily basis even if only indirectly whether to entertain us, or to attain the product we are using, or on our dinner plate. The controversy of the treatment of animals range from some activists and philosophers that are outspoken against animals being used by humans in any way for our own personal needs, while others are candid in their belief that animalsRead MoreExplaining Dinosaurs Extintion1385 Words   |  6 Pageswhat exactly happened on that mysterious day. â€Å"A dinosaur extinction hypothesis is a testable statement describing factors that may have contributed to the dinosaurs demise and how long the process may have taken. Evidence, observation, and experimen tation can serve to support or disprove a hypothesis. Regardless of its ultimate acceptance or rejection, though, a valid hypothesis provides direction for future scientific inquiry† (pbs.com, 2001). Some scientists have provided testable evidence thatRead MoreWildlife and Conservation Efforts in Africa Essay2220 Words   |  9 Pagesinteractions, the variety of biomes is shrinking to all-time lows, which causes wildlife to die out. These detrimental human interactions, particularly livestock overgrazing and desertification, occur partly because the native people who depend on the land for daily life do not realize the potential benefits of wildlife and the unsustainability of their current ways. Poaching for horns and other valuable animal parts has also contributed to the decreasing amount of species present in the wild. However, theRead MoreArt: A Tool for Change Essay2276 Words   |  10 Pagesto introduces unique- and sometimes offensive- ideas so that society will be e xposed to new ways of thinking and understanding the world. The artist does this through experimentation with color, style, and form. Therefore, the purpose of the artist should be to challenge how individuals perceive themselves and the offensive aspects of society reflected in art to bring about innovations in the greater society. Art is not useless as Oscar Wilde stated; nor is it the death of logic by emotion as

Wednesday, May 6, 2020

Foreign Policy A Type Of Strategy Implemented By A Country

Sarah Golose Pols 202 12/3/2015 Robin Datta Final Exam Foreign Policy According to BussinessDictionary.com, foreign policy is a type of strategy implemented by a country which relates to their diplomatic issues and decisions with other countries. Foreign policy is not merely invented in the United States, if there was only one country that has this policy then how would a country has an affair or a relation to one another? Thus, foreign policy is supposed to be useful for one country and the others. Furthermore, the United States values foreign policy because this policy helps the country to protect itself, its citizens, enhance its economic, human rights and to obtain recognition from other countries about what the United States truly values and to assist the country’s representations such as diplomats (U.S Department of State). The United States is known for creating rights and laws that other countries do not even informally or formally discuss due to controversies that spark around the topics. Not just rights and laws, foreign policies that the United States decides to create will affect immensely towards a lot of countries in the world. For example, in 1962, John Fitzgerald Kennedy or known as JFK was the most controversial president that America ever had due to his assassination and also how he handled a very emergency situation called â€Å"Cuban Missile Crisis†. The predicament of this crisis was that whether the United States should attack and invadeShow MoreRelatedDeveloping Countries During World War II ( Wwii )1211 Words   |  5 PagesTrade policy in developing countries obtained major influence from the changing views in economic development, namely, inward looking and outward looking (Moon, 1998). For about 3 decades after World War II (WWII), the trade policy of developing countries re lies on inward-looking development. This type of development is implemented through autarky trade policies to protect country’s local manufacture industry. There are so many critics delivered during the inward looking development implementationRead MoreSecurity Plan For Cyber Security1496 Words   |  6 Pagesbeing allocated to relevant cyber defence mediums which have been ongoing since 2007. Table 2.2 illustrates Estonian cyber defence strategies 2007 – 2010. 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ThisRead MoreBank of America Five Force Analysis861 Words   |  4 PagesBank of America Five Forces Analysis Threat of new entrance The sector offers a considerable barrier to new entrants due to the high capital required to establish a new bank. As banking is professional services type required high creditability, strong brand presence is the key obstacle for newcomers. However, in line of Global consumer amp; small business banking especially payment service the entrepreneur or new company could compete in this segments e.g. internet bill payment. AdditionallyRead MoreElectoral Pressures In Africa Case Study1531 Words   |  7 Pageselectoral pressures of the post-1990 period reshaped the economic policies pursued by African governments? Why or why not? 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K. p.34) The contractionary policy on the other hand seeks to reduceRead MoreMultinational Corporations And The Global Economy1256 Words   |  6 PagesAs corporation grows, their business expand into new international territories. Multinational firms represents one of the most prevalent types of firms in the global e conomy. In comparison to domestic corporations, MNC accounts for about 25% of the world’s product and approximately half of the total world trade (Guillen, n.d.). MNCs are increasingly becoming an important in the global economy and they are three times more common today than 20 years ago. In order to maintain competitiveness, multinationalRead MoreInternation Recruitment and Selection1678 Words   |  7 PagesInternational Recruitment, Selection, and Training Strategies The world has been rapidly transforming due to the changes in technology, innovations, and the reduction of trade barriers into and out of countries which have permitted globalization. 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However, the spendingRead MoreEffects Of Foreign Direct Investment On Agricultural Output And Economic Growth Essay1278 Words   |  6 Pages ABSTRACT This research investigates and empirically examines the effects of Foreign Direct Investment (FDI) on agricultural output and economic growth in Kenya. The methodology involves estimating an economic growth model using panel data of the period from 1990 to 2013. By applying the OLS method, the results indicate that FDIhas a negative effect on the economy overall, while combining with other factors such as labour, GCF and exports. However, on its own, FDI’s prove to have a positive but

Tuesday, May 5, 2020

Ecostore and Sustainability

Question: Discuss about the Ecostore and Sustainability. Answer: Introduction The need for a sustainable environment is at a zenith in todays world. With the increasing carbon foot print, the number of chemicals used in products, pollution, effects of greenhouse gases and so on, the population globally are fighting to find ways to make the environment more habitable (Blowers, 2013). However, the actually output of ecological and environmental stores and products available is low. It is to say that we are at the beginning of an era where the ecology is given more importance than profits (Ganesh, 2014). One of the key motivations to do the same is the effects the current practices are having on the human body. A huge numbers of new diseases and several kinds of cancer can be considered as a result of the current lifestyle (Hemmelskamp, 2013). There are several entrepreneurs around the globe who have realized to step up and take charge in making the environment a safer place to live in. Ecostore is one such initiative by Malcom Rands who realized that despite using organic practices, the number of chemicals used day to day products have a negative effect on the health. With a spirit to place the health of individuals first Malcom along with his wife and other experts has found innovative products that are plant based using ingredients that are safest for the customer. With stores in Australia, New Zealand, Hong Kong, Singapore, and USA the company through its global presence has made an impact on the global customers to use products that are not only healthy for the individual but for the environment as well. Ecostore, has put forward a new kind of business idea that focuses on customers rather than on profits. It has opened doors to a new way of gaining loyal customers. This has put the Australian market on the map as the country itself has made way to several innovative and eco-friendly products. Sustainable Practices at Every Step Ecostore has made sure that the concept of sustainability is embedded at every single step in their organization (Pearce, 2013). Just creating products that are sustainable is not enough. The ideology itself should be embedded within the organization to ensure that the company is actually making an impact on the world. Organizational Behavior Organizational behavior is corresponds to the understanding of how humans behave in an organizational set up (Langton, 2013). Every person have their individual traits and have a tendency to put forth their best foot forward in an organizational set up. How humans communicate with each other inside an organization determines the organizations behavior as a whole (Wilson, 2013). The organizational behavior can be classified as behavior between individuals of an organization, behavior in a work group and behavior of the organization as a whole. The behavior is impacted by the path laid down by the management and how the employees are expected to behave (Lee, 2013). The policies and rules laid down all effect the behavior Sustainable development in business relates to ecological sustainability, social sustainability etc. which are all a movement towards corporate social responsibility (Wheeler. 2013). Eco efficiency is another quality that is required to be imbibed in the culture. Production of ecological efficient products and practices that are not harmful to the environment are taken up by the organizations. Several companies such as ecostore, Unilever, Nike have taken up sustainability as the heart of their business. At ecostore each individual aims at improving the health of their customers. These indirectly involve improving their own quality of life. The employees are given continuous opportunities to find ways as an individual and a group to improve the environmental practices. With No Nasty Chemicals as their primary agenda, ecostore supports initiatives from the house of the employee. They believe that changing the way they live it what will effectively change the way the company works. Human Resource Management Employees are the heart of any organization. It is only through employees organization goals, vision and mission can be achieved (Mondy, 2016). Hence, recruiting the right kind of employees and creating a right environment has a high effect on how the organization works. Every employee needs to be valued and have to be given importance (Mathis, 2016). Their ideas need to be considered to ensure that employees feel involved. All this is a part of human resource management. Several theories and practices are developed over the years in an effort to understand the best way to manage the employees. (Hendry, 2012) However, every company has its own practice. The reason being, that every company works for a different motive (Bennett, 2014). Some want to make profits while some want to make difference. Ecostore has made sure that the employees of the company are given high priority. Each and every employee that worked for the company are handpicked and are only recruited when they are as driven about sustainability as the CEO Malcom Rands is. His partner Melaine was his first resource who shared with him the vision to provide products that are ecological sustainable and have no nasty chemicals in them. Their prime chemist, a winner of New Zealander of the year award, Sir Ray Avery is the a gem, who along with his team of scientist finds ways to develop alternate ingredients to the generally used chemicals in cleaning and bathing products. Every employee at Ecostore is valued and their opinion matter. The home of the company today is finding ways to become an Eco village. Partner ideas are valued so much to the extent that the company has funded organic gardens idea that has been brought up one of their own employee. With only 20 odd employees and a revenue of $33 million, the compa ny is indeed working towards a sustainable environment. International Business Globalization is not a new word in todays era. Every company aims to have a global reach and supply to customers are around the world (Beck, 2015). There are several companies that have international presence and there are several others finding ways to have a global presence. All the same, these companies are in a tough competition to reach to as many customers as possible. International business requires a significant man power especially in manufacturing businesses (Pieterse, 2015). Also, the taxation, health policies and other trade policies also determine how well a company can penetrate into the global market. Ecostore is a company that believes that a reach to a global market would help more customers migrate into the habit of buying products that have few chemicals and more plant based products. However, it is not simple to work internationally. The sheer amount of monetary input required to set up a retail store is demanding. However, ecostore today is growing steadily. The company had made an intelligent way to penetrate into the international market. Starting with New Zealand the company moved to Australia the very sibling of its birth country. With similar policies and wider customer base Australia has proven to be a great market to help the world realize what has been going wrong with the products currently in use. They later migrated to the closer neighbors Singapore and Hong Kong and now to USA. The company in its international journey made sure that the manufacturing and transportation of products does not increase their carbon footprint. For the same, the company has set up several retail stores and found ways to recycle the existing products along with the bottle, caps and scoops. They also move around with trucks that collect the recyclable material produced by them and use the same to create new bottles. Technology Management Technology is one of the key factors in companies that are looking for ways to make a difference. The existing technologies are all ways to produce a product. However finding alternatives to these can be challenging (Phillips, 2013). The world has in a very early stage found ways to use chemicals that are harmful to the environment to create daily cleaning products. This has gone to the extent where several of these products if being harmful are being used as either they are cheap or have been used for several years (Johnson, 2014). There is of course a need to change the way these products have been used. At Ecostore sustainability is the key. The whole idea of the company is to find ways to produce products that use ingredients that are environmental friendly and keep the health of the customer a priority. This takes in a lot of investment, a wealth of knowledge and a big scoop of scientific research along with technical inputs. The key factors are to find products that are sustainable. The company develops ingredients that are plant based and mineral sourced as a replacement to harmful chemicals. To make sure that everything they produce is ecofriendly they have used technology is the most effective way. The company produces packing methods that enable the same. Laundry boxes are made from NZ PEFC, Auto dish tab boxes are 85% recyclable and ecostore bottles are of high density polyethylene. Even the measuring scoops are of 100% regrind plastic and their labelling is fully recyclable and need not be removed for recycling.All these indeed have been achieved with the help of recycling technology Innovation at Eco Store The story of ecostore is pretty interesting. The company was set up as Malcom Rands and his wife Melaine discovered that despite all the sustainable and organic practices they have implemented in developing their surroundings including their gardening practices they were still prone to toxic chemicals. A closer look at the products they use from day to day helped them realize that the bath, body care and cleaning products they use may be the culprits. This motivated them to develop products that are healthier and use minimum chemicals. The motivation factor was the impact the regular products had on their own health. The concept of putting health first was an innovative approach in the early 90s as then the products that where cheap or expensive and exotic where popular. It was within months that customers that used these products realized that several skin related diseases where circumcised with the use of these products. This motivated the company further to develop a wider range of products. The company initially began in Auckland but to reduce their carbon foot print moved on to establish retail stores all over New Zealand and Australia. At ecostore innovation is key for survival. Formulizing products that have close to zero chemicals is challenging and providing such products as competitive prices is difficult. However, with the help of their lead chemist Sir Ray Avery, their aim is to keep finding safer alternative to any ingredient such as SLS, CAPB, tricolsan etc. that is doubtful in providing safety to the individual using it and the environment as whole. They use only plant sourced and mineral based ingredients as alternatives such as Argania Spinosa Kernel Oil, Butyrospermum Parkii etc. Also, to assess the safety impact of each of the product the company gets assistance from corporations such as Environmental Working Group. Innovation and their principle is also seen in the way the company packs its products. For example the company uses water based adhesive to stick their labels and fully recyclable Polypropylene labels that need not be removed. They also have introduced a closed loop recycling trial to recycle ecostore bottles that are used in creating new bottle and laundry scoops. Future Strategies Every company needs to grow especially those that are actively involved in making this world a better place to live. Ecostore has a great scope for further development as the company cares for its customers and have the ability to gain loyal customers. The company is also providing a gateway to the world to adopt to cleaner products and environmentally friendly practices. The below strategies would help the company grow further. Divide and Conquer The company today is relatively small business. Not in the terms of financials but in the terms of human resources. The company has a very small team but has a global presence. This makes the availability of the products a difficult task. The supply chain has be to enhanced and established in accordance to the country in place (Christopher, 2016). The production of products majorly happens in Auckland. However, the production now has to be spread over other countries to supply. There is a need for the company to intake more number of scientists and researches that can be used in developing products. The need to increase the labor not just in one country but in all the countries it works in will help the company look at several other ingredients that are local to a foreign area, thereby increasing their chances of abandoning chemicals all together. Online Sales The company sells its products at major supermarkets including Woolworths and Coles thereby increasing its visibility. It can further increase its market by selling products online. The company today does online sales which are restricted to their own website. However, to reach to a wider area the company needs to find several other online stores that can collaborate and sell the products (Zhou, 2013). The online stores can act as a buffer to make several customers aware of these products thereby increasing the interest of the customer. Flash sales are another great idea to include and grow the customer base. Marketing The company needs to set up its marketing game. The reason being that in order to help a wider range of customers a wider network is required (Armstrong, 2012). With the boom of social media, the marketing costs have become almost insignificant when compared to the revenue they generate. Bases such as Instagram, Facebook provide an opportunity to advertise amongst likeminded people (Jones, 2014). Another efficient marketing strategy is to advertise on YouTube which is the equivalent of the 90s television. A simple 10 sec ad can help the company reach to millions of customers. Conclusion Chemicals are one of the many reasons for the growing number of diseases. These chemicals are often used in the everyday products such as cleaning and bathing products we use. To crumb the negative effects of chemicals ecostore has found ways to produce products that are ecofriendly and healthy to the customer. Their policy of health first and their consistent effort to find alternatives to chemical based products has put the company forth as a global producer of inspiring products that help the world be a better place. References Armstrong, G., Kotler, P., Harker, M. and Brennan, R., 2012. Marketing: an introduction. Pearson Prentice-Hall, London. Beck, U., 2015. What is globalization?. John Wiley Sons. Bennett, J.M. and Ho, D.S., 2014. Human resource management. In PROJECT MANAGEMENT FOR ENGINEERS (pp. 231-249). Blowers, A., 2013. Planning for a sustainable environment. Routledge. Christopher, M., 2016. Logistics supply chain management. Pearson Higher Ed. 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